NOVEL SIMPLE Back to 2003
Chapter 057: They buy traffic
"Well, the other party's attitude is very tough..."
The secretary hesitated, but still answered: "We have no advantage in this matter. What the other party means is that if we want to cooperate, we can implement a share swap, and we will exchange 30.00% of their shares for 5.00% of their shares."
"30.00% of the shares in exchange for 5.00% of the shares, these people are simply crazy!"
Zhang Ding couldn't help laughing angrily: "They want our shares, and they are also optimistic about the game trading industry, but do they think that their homepage link is worth 300 million US dollars, which is better than IDI Capital's capital injection? The reason why we asked them to cooperate, I just want to join forces, which is good for him and us..."
"Having said that, there is still a certain gap between us and them in terms of traffic and reputation."
The secretary couldn't help but tell the truth.
“That’s not a six-fold difference in valuation!”
Zhang Ding was fuming and feeling very unhappy.
But it is not easy for Zhang Ding to reach this height. He closed his eyes slightly and calmed down after a moment: "You tell Mr. Chen, it is okay not to cooperate... We are willing to pay 100 million advertising fees per month in exchange for them Header link!"
"One million per month? Mr. Zhang, we..."
The secretary was stunned for a moment.
100 million per month, only one link advertisement!
Do you think you are a TV commercial on CCTV?Even on a top portal like Shohu, Yiwang, Xinlang, it doesn’t cost 100 million to place an advertisement, right?Of course, Shouhu Yiwang Xinlang will not include such external links.
100 million a month is 200 million a year. Just this advertising link has used up two-thirds of IDI’s capital injection in one year. This page is too crazy!
"That's it. I told them to sign a six-month contract first."
Although Zhang Ding is young, he is able to achieve this position with extraordinary vision and courage. Once anything is decided, he will not regret it.
Although the price paid for this move is a bit high, if it can crush Feiniao.com in one fell swoop, no matter how high the price is, it will be worth it. When 5177 once again becomes the industry leader, the money will be recovered soon, not to mention that this advertising space is very important for For 5177, it is very important!
"OK then!"
The secretary nodded helplessly.
……
Just like Feiniao.com pays attention to 5177,
5177 also focuses on Feiniao.com.
On the third day after the capital injection, Feiniao.com regained two advertising spots on hao321 and 365. The positions were extremely high, only slightly worse than 5177.But seeing Feiniao.com's actions, 5177 smiled instead of impatiently. This shows that Feiniao.com is unable to continue and has no other means.
At least, that's the case for the time being!
For 5177, the IDI capital injection incident is still fermenting!
The traffic of 5177 surged to 340 million on the second day after the investment, dropped slightly to 310 million on the third day, and dropped again on the fourth day... By the seventh day, the traffic stabilized at around 330 million, steadily beating Feiniao.com.
After Feiniao.com lost its head link, its traffic continued to drop, falling to about 200 million within a few days, less than two-thirds of 5177.
5177 The senior executives breathed a sigh of relief.
Judging from the current form,
5177 is considered a winner for the time being!
However, they didn't know that on the fifth day of IDI's capital injection, characters quietly appeared in many games such as Hot Blood, Miracle, Breaking Heaven, Hot Blood III, etc., and spoke 24 hours a day in the most prosperous city in the game.
"Buy Zuma equipment and gold coins, trade them at [Feiniao Trading Market], official guarantee, you will get ten for every fake one!"
"Acquire a level 35 dog account and trade it on [Feiniao Game Market]. If you sincerely PM me, you can also directly list it on Feiniao Market."
"1000 million gold coins for sale, already listed in [Asky Bird Game Market], low price, first come first served!"
Hot blood is now so popular that Feiniao.com rented several servers and used them to hang up and announce, almost all new areas were hung up.
Players may not have much impression after watching it once, but if they watch it ten or even dozens of times in a row, they will definitely be deeply impressed by Asuka.
Many people couldn't help it. They switched to Baidu and searched, and the Feiniao Game Market immediately popped up.
The page is fresh and atmospheric, and the introduction is bright. After browsing it for a while, I realized that there are really so many lists. I couldn’t help but keep reading, and I soon started to exclaim.
In my area, a Judgment can be purchased for 3500 yuan in the new district. That’s really cool. In my district, a Judgment only costs 2000 Yuan…
Oops, who is this rich second-generation SB who is selling his account? Chiyue has a full set of plus magic 9 blood drinks. I am so envious and jealous...
Isn’t it right? Some people even sell memory rings?Which district is this? I just bought it to guard the Red Moon Demon...
Hey hey hey, there is also a forum!
Go and see if there's anything interesting.
"What? White wild boar on the fourth floor of the stone tomb? It's still the best white wild boar, and it has a high chance of breaking the dog's book!"
"Three ways to get a 1000-blood premium guard on the fourth level of Kazuma! Damn it, why didn't I know?"
"The specific way to enter Zuma Pavilion, and the exact map is attached!"
"The refresh point of the Woma guards on the second floor of Woma? I have produced a ruby ring!"
"The fastest way to summon five evil maggots!"
"How does a mage sweep through Centipede Cave?"
"Does the True and False Dark Palace really have chickens?"
"A way for a Taoist priest to challenge the leader of the Dark Palace, Woma!"
The passionate secrets make the visitors extremely excited. This place is simply a paradise for gamers.
17173 is known as the largest game information platform, but it is all official pictures, empty and false, and of no use to players?This forum instantly became a treasure. Almost all the players who had entered the forum silently wrote down the name of Feiniao Forum, for fear that they would forget it.
Many people have even noticed that you can also buy point cards here. Can the points from the forum be used as money?
real or fake?
I remember that when I logged in for the first time, I was given 10 points. Isn’t it just a dime? What if I come here every day?
Try it, definitely try it!
As a result, countless people have registered Feiniao accounts, and insist on checking in to the forum every day, paying attention to every message in the forum, and treating this forum as good news to share with their friends!
a website,
Advertising is very important,
But visitor retention is even more important!
No matter how strong the propaganda is,
If you can't get visitors to stay,
Then all the publicity is in vain!
At this point,
Asuka is definitely better than 5177!
From the third day of the game's auxiliary promotion, which is also the seventh day of IDI's capital injection, the traffic of Feiniao.com rebounded rapidly. It had dropped to around 200 million a few days ago, returned to 230 million the next day, and reached 250 million on the third day. , on the third day it was 270 million...
several days,
The gap between the two sides has quietly narrowed.
"what happened?"
The top management of 5177 was shocked. What trouble did Feiniao.com make? Why did the traffic suddenly increase?
The company's operations staff checked all possibilities and looked through websites that might advertise, but they couldn't figure out where Feiniao.com's traffic came from. However, Feiniao.com's traffic was increasing and increasing, and it was getting closer to them step by step.
"What's the matter?"
At the company's high-level meeting, Zhang Ding roared.
Before, there was not enough funds to promote, so it is understandable that Feiniao.com is approaching, but now that it has received the capital injection from IGD, and the funds are crushing the opponent, if 5177 can't beat Feiniao.com, then it is really incompetent!
"Are they... buying traffic?"
Some operations personnel whispered.
When everyone heard it, they felt that it was really possible.
In order to create gimmicks, some websites often buy traffic from other websites and pretend to have strong traffic... in order to attract capital investment!
"I think it's possible-"
The Vice President of Operations thought about it and then said: "We have searched through most websites and cannot find the advertising source of Feiniao.com. Are they secretly buying traffic like we did in the past in order to attract IDI capital investment..."
5177 has also done this secretly!
The strong rise of Feiniao.com has had a great impact on 5177. At the beginning of the negotiation with IDI, Feiniao.com's data gradually surpassed theirs. They had no choice but to secretly purchase traffic, showing a slight pressure on Feiniao.com.However, Feiniao.com had great stamina and kept holding on to their tail. The capital injection they received was much less than expected, but the shares given out were much more!
"Mr. Huang makes sense!"
Another company executive heard this and couldn't help but nod: "Faced with our capital advantage, Feiniao.com is struggling. In the face of sluggishness in all aspects, it is estimated that it also wants to find a capital backer and makes a move to purchase traffic. It’s weird!”
"..."
Zhang Ding was silent: "Are you sure?"
"It must be like this! They didn't have any preparation, and the traffic suddenly increased. This is obviously abnormal... The only way to say it is that they are buying traffic." The operations director nodded in conclusion.
"If that's the case, that would be okay -"
Zhang Ding breathed a sigh of relief.
But he was secretly worried that once Feiniao succeeded in financing, 5177's advantages would be gone.
No, Bird Net must be crushed before that, so that there is no possibility of his resurrection and transcendence!
"Director Chen, how was your discussion there?"
Zhang Ding asked again.
"They agreed not to take any shares, but they want 200 million yuan in advertising fees every month, and we have to put their link on the homepage..." Director Chen blushed: "These people are really bullying!"
"If it doesn't work out, I can agree!"
Zhang Ding nodded heavily.
"What? Can you agree to it? 200 million yuan in advertising fees per month?"
"They are crazy about money, Mr. Zhang, we can't be led by the nose!"
"It was 1200 million in half a year, and most of the 1500 million we raised was used in the blink of an eye."
Everyone suddenly became anxious and spoke out against it.
The price of 200 million per month is simply sensational!
"We can have a little talk and try our best to reach cooperation... Within half a year, I want to see Feiniao.com completely trampled under our feet!"
Zhang Ding nodded, but his attitude was very firm.
"Hey... alright!"
Everyone was really unable to persuade him and had no choice but to give up.
There is no other way, who let him have the final say in this company!
I just hope that this decision will be effective and that Feiniao.com can be completely trampled under its feet. Then even if the price is high enough, it will be worth it!
The secretary hesitated, but still answered: "We have no advantage in this matter. What the other party means is that if we want to cooperate, we can implement a share swap, and we will exchange 30.00% of their shares for 5.00% of their shares."
"30.00% of the shares in exchange for 5.00% of the shares, these people are simply crazy!"
Zhang Ding couldn't help laughing angrily: "They want our shares, and they are also optimistic about the game trading industry, but do they think that their homepage link is worth 300 million US dollars, which is better than IDI Capital's capital injection? The reason why we asked them to cooperate, I just want to join forces, which is good for him and us..."
"Having said that, there is still a certain gap between us and them in terms of traffic and reputation."
The secretary couldn't help but tell the truth.
“That’s not a six-fold difference in valuation!”
Zhang Ding was fuming and feeling very unhappy.
But it is not easy for Zhang Ding to reach this height. He closed his eyes slightly and calmed down after a moment: "You tell Mr. Chen, it is okay not to cooperate... We are willing to pay 100 million advertising fees per month in exchange for them Header link!"
"One million per month? Mr. Zhang, we..."
The secretary was stunned for a moment.
100 million per month, only one link advertisement!
Do you think you are a TV commercial on CCTV?Even on a top portal like Shohu, Yiwang, Xinlang, it doesn’t cost 100 million to place an advertisement, right?Of course, Shouhu Yiwang Xinlang will not include such external links.
100 million a month is 200 million a year. Just this advertising link has used up two-thirds of IDI’s capital injection in one year. This page is too crazy!
"That's it. I told them to sign a six-month contract first."
Although Zhang Ding is young, he is able to achieve this position with extraordinary vision and courage. Once anything is decided, he will not regret it.
Although the price paid for this move is a bit high, if it can crush Feiniao.com in one fell swoop, no matter how high the price is, it will be worth it. When 5177 once again becomes the industry leader, the money will be recovered soon, not to mention that this advertising space is very important for For 5177, it is very important!
"OK then!"
The secretary nodded helplessly.
……
Just like Feiniao.com pays attention to 5177,
5177 also focuses on Feiniao.com.
On the third day after the capital injection, Feiniao.com regained two advertising spots on hao321 and 365. The positions were extremely high, only slightly worse than 5177.But seeing Feiniao.com's actions, 5177 smiled instead of impatiently. This shows that Feiniao.com is unable to continue and has no other means.
At least, that's the case for the time being!
For 5177, the IDI capital injection incident is still fermenting!
The traffic of 5177 surged to 340 million on the second day after the investment, dropped slightly to 310 million on the third day, and dropped again on the fourth day... By the seventh day, the traffic stabilized at around 330 million, steadily beating Feiniao.com.
After Feiniao.com lost its head link, its traffic continued to drop, falling to about 200 million within a few days, less than two-thirds of 5177.
5177 The senior executives breathed a sigh of relief.
Judging from the current form,
5177 is considered a winner for the time being!
However, they didn't know that on the fifth day of IDI's capital injection, characters quietly appeared in many games such as Hot Blood, Miracle, Breaking Heaven, Hot Blood III, etc., and spoke 24 hours a day in the most prosperous city in the game.
"Buy Zuma equipment and gold coins, trade them at [Feiniao Trading Market], official guarantee, you will get ten for every fake one!"
"Acquire a level 35 dog account and trade it on [Feiniao Game Market]. If you sincerely PM me, you can also directly list it on Feiniao Market."
"1000 million gold coins for sale, already listed in [Asky Bird Game Market], low price, first come first served!"
Hot blood is now so popular that Feiniao.com rented several servers and used them to hang up and announce, almost all new areas were hung up.
Players may not have much impression after watching it once, but if they watch it ten or even dozens of times in a row, they will definitely be deeply impressed by Asuka.
Many people couldn't help it. They switched to Baidu and searched, and the Feiniao Game Market immediately popped up.
The page is fresh and atmospheric, and the introduction is bright. After browsing it for a while, I realized that there are really so many lists. I couldn’t help but keep reading, and I soon started to exclaim.
In my area, a Judgment can be purchased for 3500 yuan in the new district. That’s really cool. In my district, a Judgment only costs 2000 Yuan…
Oops, who is this rich second-generation SB who is selling his account? Chiyue has a full set of plus magic 9 blood drinks. I am so envious and jealous...
Isn’t it right? Some people even sell memory rings?Which district is this? I just bought it to guard the Red Moon Demon...
Hey hey hey, there is also a forum!
Go and see if there's anything interesting.
"What? White wild boar on the fourth floor of the stone tomb? It's still the best white wild boar, and it has a high chance of breaking the dog's book!"
"Three ways to get a 1000-blood premium guard on the fourth level of Kazuma! Damn it, why didn't I know?"
"The specific way to enter Zuma Pavilion, and the exact map is attached!"
"The refresh point of the Woma guards on the second floor of Woma? I have produced a ruby ring!"
"The fastest way to summon five evil maggots!"
"How does a mage sweep through Centipede Cave?"
"Does the True and False Dark Palace really have chickens?"
"A way for a Taoist priest to challenge the leader of the Dark Palace, Woma!"
The passionate secrets make the visitors extremely excited. This place is simply a paradise for gamers.
17173 is known as the largest game information platform, but it is all official pictures, empty and false, and of no use to players?This forum instantly became a treasure. Almost all the players who had entered the forum silently wrote down the name of Feiniao Forum, for fear that they would forget it.
Many people have even noticed that you can also buy point cards here. Can the points from the forum be used as money?
real or fake?
I remember that when I logged in for the first time, I was given 10 points. Isn’t it just a dime? What if I come here every day?
Try it, definitely try it!
As a result, countless people have registered Feiniao accounts, and insist on checking in to the forum every day, paying attention to every message in the forum, and treating this forum as good news to share with their friends!
a website,
Advertising is very important,
But visitor retention is even more important!
No matter how strong the propaganda is,
If you can't get visitors to stay,
Then all the publicity is in vain!
At this point,
Asuka is definitely better than 5177!
From the third day of the game's auxiliary promotion, which is also the seventh day of IDI's capital injection, the traffic of Feiniao.com rebounded rapidly. It had dropped to around 200 million a few days ago, returned to 230 million the next day, and reached 250 million on the third day. , on the third day it was 270 million...
several days,
The gap between the two sides has quietly narrowed.
"what happened?"
The top management of 5177 was shocked. What trouble did Feiniao.com make? Why did the traffic suddenly increase?
The company's operations staff checked all possibilities and looked through websites that might advertise, but they couldn't figure out where Feiniao.com's traffic came from. However, Feiniao.com's traffic was increasing and increasing, and it was getting closer to them step by step.
"What's the matter?"
At the company's high-level meeting, Zhang Ding roared.
Before, there was not enough funds to promote, so it is understandable that Feiniao.com is approaching, but now that it has received the capital injection from IGD, and the funds are crushing the opponent, if 5177 can't beat Feiniao.com, then it is really incompetent!
"Are they... buying traffic?"
Some operations personnel whispered.
When everyone heard it, they felt that it was really possible.
In order to create gimmicks, some websites often buy traffic from other websites and pretend to have strong traffic... in order to attract capital investment!
"I think it's possible-"
The Vice President of Operations thought about it and then said: "We have searched through most websites and cannot find the advertising source of Feiniao.com. Are they secretly buying traffic like we did in the past in order to attract IDI capital investment..."
5177 has also done this secretly!
The strong rise of Feiniao.com has had a great impact on 5177. At the beginning of the negotiation with IDI, Feiniao.com's data gradually surpassed theirs. They had no choice but to secretly purchase traffic, showing a slight pressure on Feiniao.com.However, Feiniao.com had great stamina and kept holding on to their tail. The capital injection they received was much less than expected, but the shares given out were much more!
"Mr. Huang makes sense!"
Another company executive heard this and couldn't help but nod: "Faced with our capital advantage, Feiniao.com is struggling. In the face of sluggishness in all aspects, it is estimated that it also wants to find a capital backer and makes a move to purchase traffic. It’s weird!”
"..."
Zhang Ding was silent: "Are you sure?"
"It must be like this! They didn't have any preparation, and the traffic suddenly increased. This is obviously abnormal... The only way to say it is that they are buying traffic." The operations director nodded in conclusion.
"If that's the case, that would be okay -"
Zhang Ding breathed a sigh of relief.
But he was secretly worried that once Feiniao succeeded in financing, 5177's advantages would be gone.
No, Bird Net must be crushed before that, so that there is no possibility of his resurrection and transcendence!
"Director Chen, how was your discussion there?"
Zhang Ding asked again.
"They agreed not to take any shares, but they want 200 million yuan in advertising fees every month, and we have to put their link on the homepage..." Director Chen blushed: "These people are really bullying!"
"If it doesn't work out, I can agree!"
Zhang Ding nodded heavily.
"What? Can you agree to it? 200 million yuan in advertising fees per month?"
"They are crazy about money, Mr. Zhang, we can't be led by the nose!"
"It was 1200 million in half a year, and most of the 1500 million we raised was used in the blink of an eye."
Everyone suddenly became anxious and spoke out against it.
The price of 200 million per month is simply sensational!
"We can have a little talk and try our best to reach cooperation... Within half a year, I want to see Feiniao.com completely trampled under our feet!"
Zhang Ding nodded, but his attitude was very firm.
"Hey... alright!"
Everyone was really unable to persuade him and had no choice but to give up.
There is no other way, who let him have the final say in this company!
I just hope that this decision will be effective and that Feiniao.com can be completely trampled under its feet. Then even if the price is high enough, it will be worth it!
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