Global Movie Emperor

Chapter 371 You still have to fry once when it’s tim

But the moment Mickey stood on the street beckoning to stop the car, Lu Ze suddenly flashed in his mind and made a plan to hold down Mickey’s hand to stop the car.

“Why? Isn’t it a taxi?”

“Ask you a question, how has the popularity of the movie increased?”

“Why do you ask this mentally handicapped question? Everyone outside the circle knows it, the quality of the work, the reputation of the main creators, and the later publicity.”

“Think further.”

“Amount of investment, pre-publicity, reputation of directors and actors?”

“How to promote in the early stage?”

When a taxi stopped, Mickey waved his hand to the driver. After the vehicle passed by, he thought a little, and turned his head to look at Lu Ze. He was not stupid, he immediately understood what Lu Ze meant.

“You mean…hype?”

Hype is an indispensable skill for every film and television company. This is not a precedent created by domestic film and television companies, but has borrowed and localized the usual routines of foreign film and television companies to meet national conditions.

Movies are nothing more than speculation, speculation, gimmicks, speculation team, speculation trailers. Of course, the trailers are basically the essence of this movie. In contrast, the speculation of TV shows is even more clumsy, speculation cp, speculation, and speculation. Popularity, after an awkward stir-fry, a dish that the chef doesn’t know is filled with the audience’s mouth. Of course, this does not refer to all the films, but it is a large part that no one would refute.

The current hype is not as disgusting as the era of “Fighter in the Rooster”. It gradually broke away from the derogatory term and became the secret game rule that everyone acquiesced. As long as you are not afraid of being starved to death.

Lu Ze was also fired when he was working for Sega. For example, what kind of acting madman who took acting seriously, the old-fashioned style, the old cadres who grew flowers, walked cats, and played grafting when nothing happened. These impressions have been deeply impressed In the impression of fans.

Of course, there are also drawbacks. If your personality is too different from real life, it will be easy to collapse once the wind leaks, whether it is Lu Ze’s predecessors, peers or younger generations, there are too many things to do. What’s wrong with Luze, why is this? Because his personality is true…

Therefore, the real meaning of hype is not to make the fake true, but whether it is true or false, as long as it is beneficial to it, it is necessary to magnify this point and cover the false with the truth or cover the truth with the false. It does not matter. Like Lu Ze’s thinking at the moment, they are really reluctant to rent a car. This is true. There is no need to put some fakes on it. They just need to stir things up and make the incident hot. It doesn’t matter if you lose a little bit. , He only needs two words.

topic.

Now that we have entered the entertainment era, serious news can no longer attract attention. On the contrary, some nonsense news and interesting events will attract everyone’s attention, and the resulting hot spots will be for “Universal Brothers Pictures” or Lu Ze and Mickey personally. There will be no negative effects, but many benefits.

This is not negative news at all, and it will not have a negative impact on the public. In short, it is to show the current difficulty of capital turnover to the public and regard oneself as the object of ridicule.

The purpose of this is not to sell miserable sympathy and gain benefits for the public. The ultimate purpose is to let the public remember the two, or remember the “Universal Brothers Pictures”, as to whether it would be right to expose the shortage of funds Lu Ze is not worried about the impact on business negotiations.

After 3 million euros are still there, the basic cost of shooting can be paid out by “Global Brothers”. No one can take advantage of the shortage of funds and take advantage of “Global Brothers”. Moreover, Lu Ze is very confident and difficult. Only for the time being, all difficulties will be solved after “Death to Life” is released.

“As far as the current situation is concerned, does it make a difference whether we rent a car, or take a taxi, or take the bus, or even climb over?”

“Looks like…no difference.”

“Then it’s a fart. It’s 13 kilometers from here to the theater. The taxi fare is enough for dinner, and the time is not tight. Why do you have to take a taxi? Isn’t this the bus stop? Is there some change? Just to Berlin Big theater, get in the car.”

…

Sometimes, Mickey really admires the dog ideas that Lu Ze occasionally pops up. Such a weird way of attending appointments can also be thought of. There is no precedent for nominees to take the bus to participate in all film festivals. This kind of ghost reporters simply You can report without having to do it, okay?

As for whether he would be looked down upon by other invited colleagues, to be honest, if it weren’t for his peer’s attitude towards Mickey, Lu Ze wouldn’t have such an idea. Since he has been hostile, then look down upon him. Anyway, they are now hostile to Mickey’s. The reason was just because Mickey couldn’t get rid of the face, and the reason why he couldn’t get rid of the face was that Mickey had just turned over, and he wouldn’t let them bow their heads.

As for whether the film festival officials will be dissatisfied with Lu Ze and Lu Ze, there is absolutely no need to worry about this. As long as someone comes to accept the award and the nominee will be there on time, the officials will not intervene in other minor matters. After all… Lu Ze two Instead of walking on the red carpet, just enter the venue directly from the VIP channel.

Nowadays, major film festivals are becoming more and more commercialized. As long as you give money, Internet celebrities can also show off. Although the finale time must be reserved for the big names, most of these big names are actresses. In addition to attracting attention, the male stars In the body, the rest will basically not participate, after all, walking a red carpet with a group of Internet celebrities is indeed a bit of a loss, not to mention Mickey and Lu Ze can not catch their eyes.

So the two of them got on the bus with peace of mind. They didn’t feel that they were wrong. They just felt that the carriage was too crowded and they were dressed very formally. They looked like two fools on the bus on weekends. From time to time, passengers would give them a glance. It’s like watching a rare animal.

More than forty minutes later, the car arrived, and most of the people in the car got off. They wanted to visit the annual festival and come over to see the stars. As the road was not closed, the two of Lu Ze were waiting for the red light. Shi also bought two bottles of mineral water by the way.

So a strange scene appeared. At the end of March, it was still a bit cold. When all the celebrities wore the colorful flowers and walked out of various luxury cars, the two of them carried mineral water bottles and wandered through many diameters like a walk. The reporter showed the invitation letter to the man in suit in front of the door.

The reporter has only one question in his mind, where did these two people come from?

As entertainment reporters, they will not be ignorant of most directors and foreign actors like bus passengers, and they will naturally preview the list of nominees before departure.

For these two popular winners, although the two came to the scene like a walk and the official host was a little confused about the situation, they quickly pointed the microphone at the two.

“Welcome to Berlin. As a regular visitor to the Berlin Film Festival for the third time, Mickey, can you say hello to the audience in front of the TV?”

“Hello everyone.”

Mickey’s answer was a little bit beyond Lu Ze’s expectation. It looked a little shy, not like that in life. He waved to the camera and stopped saying anything. Lu Ze had no choice but to pat his back. Back, accompany him a piece of silly joy.

“I’m sorry, I didn’t pay attention just now. What kind of travel did you use to arrive at the scene? I don’t seem to see the car with the two parking.”

The beautiful host smiled gently, pulled her hair lightly, her eyes were full of curiosity, and asked a question that had nothing to do with the film festival attracted the same curious reporters to constantly capture photos, holding the hand of the recording pen Inadvertently approached the two.

In the past, Mickey didn’t seem to be such a face-saving person, but today I don’t know what’s wrong, and he didn’t answer this question. He just touched Lu Ze with his elbow and asked the man with bad ideas to answer for him.

“Um… In response to the Environmental Protection Association’s call to save energy and reduce emissions, I saw a new energy bus directly at the hotel entrance to the theater, so I took the bus over. I’m sorry, we have an appointment. We may have to go first.”

“Unexpectedly, the two are still environmental protection enthusiasts. This point must be encouraged. I should also learn from the two. Okay, two of you please come in. I wish you two good results in this film festival.”

After expressing their gratitude to the host, the two entered the venue ahead of time. The red carpet entrance and the VIP passage entrance were two doors, but they were not far away, at a ninety-degree angle. Lu Ze just came in and saw one The big Internet celebrities from Germany’s oil pipe came in from the red carpet entrance.

Mickey’s pace was faster than Lu Ze, as if he was about to escape. Lu Ze grabbed his neck and looked at Mickey up and down, with doubts. Looking at Mickey like this, he doesn’t look like a man in a nest. Why is it so soft to participate in a film festival today?

“What did I say you ran for?”

“Nonsense, the host used to be my girlfriend. I saw that she was a big fan of money, so I played with her all night. This woman is a lunatic and almost chased me back to England. I want to know that she is this movie. The off-site host of the festival, I don’t want to be interviewed by her when I walk on the red carpet. Damn, go quickly.”

Looking back at the entrance, the two of them happened to look at her, and saw the hostess turned her back to the crowd, licking her lips vaguely, and came to Mickey a wink, shook the two of them, turned around with lightning, and bowed her head. Step, rushed towards the venue stiffly.

“…”