NOVEL SIMPLE Chapter 235
Chapter 234 The Prawn App Is Online And Explodes
This kind of promotion effect is actually not surprising.
Because the promotion time of the prawn APP is not long, but the span spans two months, and after the upgrade of Zhang Yan’s venture capital, the budget of 60 million yuan was made up that month.
In other words, apart from the 40 million yuan that Zhang Yan has reserved for his own shrimp company, he has a full 200 million capital to negotiate with various traffic bloggers and let them come to his own prawn APP to release exclusive content.
Li Ke gave Zhang Yan a report before. The report shows that although the prawn APP has not officially opened the download channel, there are already nearly 100 Internet celebrities who plan to enter the prawn APP platform, and there are more than 30 online very The famous short drama team sold the exclusive rights to broadcast three episodes of their next short video.
At the same time, there are countless Internet celebrities who have settled in. It is basically guaranteed that the original traffic brought by these people to the prawn APP can easily exceed 10 million.
As for how much of this traffic can be left in the end, it depends on the ability of the prawn APP itself.
It is precisely because of spending money to invite so many Internet celebrities to settle in, Zhang Yan’s 200 million is basically the bottom.
Zhang Yan’s promotion of his software so much has naturally attracted the attention of many developers in this industry.
All companies held a meeting to discuss whether the entry of the shrimp game so strongly would have an impact on their APP.
The final answer is that the impact is yes, but Zhang Yan spent so much money, it is very likely that he will lose all his money.
Because whether it is the live broadcast industry or the short video social platform industry, the plate is so big that it is basically saturated.
It’s like a banner live broadcast, alpaca live broadcast, didn’t they stand firm, was it acquired?
As for the short video dating software, it is even more successful, and I don’t know how many APPs have fallen.
Zhang Yan seems to have spent 200 million for promotion, which is aggressive, but in fact, if the money is invested, it may just be heard, and the users of this software will soon disappear.
Because the same type of APP already has mature operation methods and audiences, how difficult is it to grab these users?
Unless Zhang Yan can spend 100 million yuan every month, madly sign up high-quality content output users, and keep promoting his APP to the outside world, it is possible to revitalize his APP.
But then again, who can insist on spending 100 million every month to promote such an APP?
No matter how rich you are, you can’t do such a stupid thing, right?
Even if you Zhang Yan is a god, the money is not for nothing.
How do they know that Zhang Yan’s money is really worthless, and it’s the kind that spends 100 million yuan and picks up 200 million yuan.
Zhang Yan is also determined to enter, forcibly integrating the live broadcast industry and the social platform industry.
As long as my prawn APP is successful, I can gain a firm foothold in these two industries. With a prawn APP alone, my company’s valuation can exceed 10 billion!
Anyway, my own venture fund is already 120 million per month, and I can’t spend it all. With such an app that burns money, I don’t do it for nothing!
The popularity of the prawn APP can be regarded as making the prawn game company completely spend money.
In the blink of an eye, three days passed.
On the official website of “Meteor Soul”, a countdown to the opening of the prawn APP download channel has popped up.
The official website of “Meteor Soul” also said before that the prawn APP is definitely the most friendly software for “Meteor Soul” players, because in addition to the live broadcast and social functions, it can also bind the “Meteor Soul” account and conduct operations on your own account. a management.
In addition, the first three episodes of the second season of “Prawn” will be broadcast on the Prawn APP in one go, and almost all players of “Meteor Soul” are watching and planning to download such a software on their mobile phones.
This time, the download channel of the APP was not stuck at 12 o’clock in the middle of the night, but at 8 o’clock in the evening.
Because once the prawn APP is downloaded, it will present all kinds of long-awaited surprises to fans who are looking forward to it, and it will take a lot of time to explore these surprises one by one.
Finally, at eight o’clock, Zhang Yan’s blog account and various accounts of the shrimp game company all sent out a download link.
On the official website of “Meteor Soul”, the countdown for the download channel ends, and the download link also appears.
For a time, countless netizens downloaded the prawn APP and entered it.
・・・0 flowers
Among these users, some want to watch Qin Yun’s online live broadcast, some want to watch the second season of “Big Prawn”, and some other UP masters and fans of Internet celebrities. In short, the number is extremely large.
Because half an hour before the prawn APP opens the download channel, those content output users have already obtained the qualification for internal testing, and can enter the APP in advance to publish content and prepare for live broadcast.
Therefore, after the influx of countless users, the content reserve of the APP is quite rich.
When you click on the APP, you will find that this APP has an excellent user experience, and the various pages and operation methods are simple and direct.
Moreover, the APP is divided into two functions, a short video community social function and a live broadcast function.
At this point, the two major sections already have enough content for everyone to go – watch.
There are even a lot of people who are wailing, saying that it is okay to post several short videos that they have watched, and that they can watch them later.
But several of my favorite anchors all came here and started broadcasting at the same time, what should I do?!
Watching on multiple phones at the same time!?
In short, the countless contents did not disappoint everyone. After coming to the prawn APP, everyone harvested full of surprises.
For the players of “Meteor Soul”, this prawn APP is even more a paradise.
The second season of “Big Prawn” is not even a three-episode series. There is even a special area for “Meteor Soul” players, so that they can bind their own “Meteor Soul” account and publish game-related posts at the same time. .
Moreover, the major anchors of “Meteor Soul” who were banned before have also all started broadcasting on the prawn APP. Every anchor is very excited. During the live broadcast, I thanked You Shrimp Games for giving them such a live broadcast platform, and I also talked to them. The terms of the contract are quite generous.
Almost all the anchors said that there are shrimp games for themselves, and as long as the shrimp APP is available for a day, they will continue to broadcast live here.
The prawn APP is already so popular, and Zhang Yan has a last resort. After the download channel is opened, he backstabs the major live broadcast platforms again.