NOVEL SIMPLE Chapter 364
Chapter 363 The Price Is Amazing
“I believe that now, everyone will be curious about the price of our Thunderbirds, right?” Zhang Yan didn’t give a shit, and mentioned the issues that everyone was concerned about with a smile.
Immediately, all the car reviewers on the scene were quiet, only the barrage was lively, and everyone was guessing what the price of this car would be, and what kind of discounts would there be at today’s new car launch conference.
In the eyes of everyone, if such a good car can be sold for 80,000, it will definitely be a hit for a long time to come. .
Zhang Yan just paused for a while, then waved his hand, indicating the PPT to go to the next page.
Then, a price picture is displayed.
However, the price was indeed blurred, and I couldn’t see it for the time being. It could only be seen that it was eight digits, and it really did not exceed 100,000.
Therefore, although I don’t know what the price of this car is, for a price of less than 100,000 yuan, the price-performance ratio of this car can be said to be quite high, and it can even be on par with the Leima.
A hot car is about to be born!
“By the way, I forgot to tell everyone before revealing the price.” Zhang Yan suddenly interjected, causing the people who were waiting for the price announcement to feel a sudden burst of energy, and they both loved and hated Zhang Yan.
Zhang Yan also knew that his words at this time would definitely cause this effect, but he still planned to say these words at this time.
Because, this is also one of the surprises Ben Thunderbird brings to consumers.
“I believe everyone knows that every model comes out, there will be different models.
“The model is different, the configuration is different, and the price is different.”
“We Benlei car companies don’t do these fake things, and we don’t like the kind of things like using low-spec price to talk about high-spec configuration. In my opinion, it’s all deceiving consumers!”
“Everyone has seen that the price of Ben Thunderbird has only one column, that is to say, we only make one model of Ben Thunderbird, and there is only one price. 39
“The configuration and materials of the Thunderbird I mentioned to you before are all the same, so don’t do the low-end configuration!”
As soon as this statement came out, it immediately aroused the applause of many people.
After a lot of cars come out, they will actually publicize some gimmicks and praise their (daah) cars very well, such as 2.0T large displacement, electric seats, panoramic sunroofs, etc., the starting price is only XX million.
As a result, consumers didn’t know until they arrived at the store that everything was a high-spec car, which was tens of thousands more expensive than a low-spec car.
And the low-end car is really cheap, and there is nothing in the advertisement, that is, four wheels are installed for one engine.
This kind of propaganda is not unusual in the auto industry, and it has almost become a rule, but consumers have been victimized miserably.
Therefore, consumers are very repelled and disgusted with this kind of behavior.
On the other hand, Zhang Yan’s Ben Thunderbird is quite good. He is very particular about this set. There is only one model in the whole series. What the advertisement says is the configuration of the real car. It is quite frank.
But then again, honesty is not enough to buy a car. If the price of the car is unsatisfactory, even if you don’t engage in false advertising, there will be no sales.
Although the price of Ben Thunderbird is definitely less than 100,000 yuan, which has met the expectations of many people, but who would think that the car they want to buy is cheap?
Wouldn’t it be beautiful to buy this car for 80,000 to 90,000 yuan?
Therefore, the voice of “80,000” is still very loud, almost blowing up the live broadcast room of every car reviewer.
After Zhang Yan said that the Ben Thunderbird only had one model, he snapped his fingers lightly, indicating that the price of the Ben Thunderbird could be displayed, so there was no need to sell too much.
With Zhang Yan’s order, the blurred price text gradually became clear.
Everyone held their breath, carefully watching this price appear in front of them.
For the first time, everyone thought that they had read it wrong, or that the number on the screen was wrong.
However, when he saw that the price of the Thunderbird was indeed 58,000, and Zhang Yan didn’t panic in the slightest, and clearly recognized the price, the audience was in an uproar!
With fifty-eight thousand, you can buy a Thunderbird!?
Are you kidding us!?
You dare to sell this stuff, but we don’t dare to buy it?! Could it be that we are your long-lost brother, Zhang Yan, or your little lover, you are such a big favor to us!?
Saying it is fifty-eight, isn’t this a free gift!?
Is this price too unscientific?!
Not to mention the fans in the live broadcast room, even the car critics on the scene are all confused, and they communicate frantically, wanting to know if the price is true.
These car reviewers have a mental estimate for the price of the car. If everything is true for the Ben Thunderbird, as Zhang Yan said, it adopts the new technology of liquid battery, and it will sell for a little over 100,000. Not uncommon.
If it is really a joint venture brand, it may be common to sell 170,000 to 80,000 yuan.
Even if Zhang Yan listed a price of more than 90,000 yuan, the price was quite reasonable, and it could even be regarded as Zhang Yan’s conscience.
And the price of 58,000 was something that no one thought of.
Not only is it lower than the estimated price in everyone’s heart, but it is almost a half discount!
This guy, we want to buy a car, and we are embarrassed to drop the price when we go to the 4S store!
Even if you sell 58,000, do you still earn money from Benlei car companies?!
Seeing that everyone was quite surprised by the price, Zhang Yan not only laughed.
Zhang Yan also knew that his price was definitely low.
But Zhang Yan also has his own ideas. First of all, the Benleibird is used to take volume and to make the Benlei car company famous.
Benleibird is priced at 58,000, and Benlei car companies still have a certain amount of profit, but the profit is relatively small.
But as long as sales can go up, it doesn’t matter if you make less money, anyway, Zhang Yan has a system to cover the bottom line, so it’s okay to lose money.
The key is that Benlei car companies have to start their own brands, and consumers will buy new cars in the future.
The most desired effect of Zhang Yan is that the street is full of flying thunderbirds, and there are charging piles for liquid batteries everywhere.
After all, if liquid batteries want to make their own way, you must let everyone know that liquid battery vehicles are as convenient as fuel vehicles or trams.
As long as the liquid battery is recognized by everyone, then one model of Benlei car company will inevitably become popular and one will be accepted by the market.