Reborn 80s

Chapter 69
"It is indeed a very good thing to do brand clothing. It is difficult to make money simply by doing OEM."

Chen Huaiqing: "Have you ever thought about opening the factory to the mainland?"

"Driving to Yuzhou?"

Chen Huaiqing shook his head resolutely: "You are now engaged in foreign trade. If you open to Yuzhou, it will not be conducive to export. It is best to open the factory in Shenchuan."

At this time, Shenchuan, although several years have passed, the development time is still too short after all.

In terms of GDP in 1983, Fukagawa was 13.12 billion.

And what about Xiangjiang?

$ 299.07 billion.

Instead of comparing with Xiangjiang, let’s talk about Yuzhou. In 1983, the GDP had already reached 120.01 billion.

Shenchuan is really just starting now, not the four major first-tier cities in the future, and it is worse than the small counties that will come later.

"Shenchuan is close to the Xiangjiang River, and it is also a special zone. In Shenchuan, you can directly use low-cost labor from the Mainland. Moreover, you can also directly use textile products from the Mainland."

"Designed in Xiangjiang, produced in Shenchuan, sold in the world."

The city of Xiangjiang is the closest city in Huaguo to the world, and it is an international metropolis.

Fashion or something in this city is inherent.

Sun Congxuan: "It's a good model for the company's industrial layout. After returning, I asked people to go to Shenchuan to investigate the establishment of the factory."

Looking at Chen Huaiqing in surprise, Sun Congxuan originally thought that Chen Huaiqing said this because he wanted to cooperate with her to set up a factory in Shenchuan.

It seems that this is not the case.

"That's not the money-making opportunity you mentioned earlier, is it?"

Chen Huaiqing shook his head lightly, and said with a smile: "Of course not. You said, with the dust of the negotiations on Xiangjiang's return settled, what kind of impact will it have on Xiangjiang's stock and property markets?"

Without waiting for Sun Congxuan to speak, Chen Huaiqing said to himself: "Now the Xiangjiang stock market and upstairs are very bad, because the future is uncertain and everyone has no confidence."

"Once the future is determined, there will inevitably be a large amount of foreign capital entering Xiangjiang. The stock market will recover first, followed by the property market. Don't you think this is an opportunity?"

Sun Congxuan frowned: "You want to buy the bottom?"

"Yes, it's bargain hunting."

Sun Congxuan studied business administration, not finance. She also has an understanding of finance, but instinctively, she felt that she should stay away.

That's a casino!
In the casino, nine out of ten bets lose.

Sun Congxuan didn't think she would be the one who could win.

"Since you are optimistic, why do you want to tell this matter? Just do it yourself."

Who knows when the negotiations will end.

Negotiations like this are protracted and cannot be finished in a few years or even ten years.

So at this time, go in and buy the bottom, don't get the bottom, but put all the money in it.

Now Elaine Garments has no working capital.

Seeing Sun Congxuan's appearance, Chen Huaiqing knew that she was not interested in it.

Are you not interested in making money?
So unprofessional, how to manage the company?

For Chen Huaiqing, this matter is a matter of picking up money, but in Sun Congxuan's view, this is speculation and the risk is too great.

"I want to do it myself, but I don't have foreign exchange. Or, Miss Sun, do me a favor and let me exchange some foreign exchange from you."

Sun Congxuan frowned. She naturally knew that there was a serious shortage of foreign exchange in the country.

"You can exchange foreign currency, but you can't follow the official exchange rate."

Chen Huaiqing frowned, the price of the black market exchange rate was too high.

"One dollar to three dollars, that's my bottom line."

The current official exchange rate is one dollar to 1.9 yuan, but everyone knows that this is an official exchange rate, and it is a price without a market.

It's not enough at all.

When the demand for a certain commodity is greater than the output, it is reasonable for the price of the commodity to rise, right?

So on the black market, it is normal for one dollar to be exchanged for seven or eight yuan.

Of course, that is a small transaction, and if it is a large transaction, naturally it does not need to be so high.

Sun Congxuan chuckled and said, "Yes. How much do you want to exchange?"

Since it is necessary to invest and set up factories in China, it is natural to have local currency.

After all, the settlement of the factory construction and so on can be done in RMB.

"Exchange for 500 million US dollars first. However, I don't want cash, and I want you to help me buy Hans Country's mechanical equipment."

Sun Congxuan: "Isn't it okay for the US?"

"America?"

"Well, there was an economic crisis in the United States before, and many factories closed down. If you buy second-hand equipment, I believe it should be able to meet your needs. The most important thing is that the price is cheap enough."

Chen Huaiqing couldn't help but his eyes lit up, but there was one more troublesome point, he didn't know where to find suitable second-hand equipment for him.

Speaking of this worry, Sun Congxuan waved his hand with a smile and said: "In the country of America, don't worry about whether things can be done or not, just see if your wallet is full. Give me a list of the equipment you need, and I will let the country of America went looking for it."

Chen Huaiqing said sincerely: "Miss Sun, I will trouble you."

With the help of people from the United States, it will be much easier to buy the equipment you want.

Sun Congxuan pursed her lips and smiled: "Take it as three words of truth to thank you!"

Design in Xiangjiang, production in Fukagawa, sales in the world.

In the past, Sun Congxuan only wanted to try to build her own clothing brand.

Chen Huaiqing's three sentences directly planned the development of Yilian Garment from a strategic height.

For Elaine Clothing, it is really important.

If the strategic direction is right, even if the tactics fail, it will not be a big problem.

Chen Huaiqing pondered for a while: "Miss Sun, you have helped me so much, as a thank you, or am I talking about some suggestions for brand clothing?"

Sun Congxuan now has absolute recognition of Chen Huaiqing's talent.

"Don't call me Miss Sun."

Saying that, Sun Congxuan glanced at Zhao Yitong and said with a smile: "Why don't you call me sister too!"

Slightly raising her eyebrows, Sun Congxuan is taking the initiative to get closer to each other!

Chen Huaiqing was naturally happy to do so. Next, Chen Huaiqing needed to rely on Sun Congxuan for many things.

"Sister Xuan, you have to take care of my younger brother more in the future."

Sun Congxuan: "Brother Qing needs to teach me a lot."

Sun Congxuan is very clear that she is not perfect, and she is confident in letting her manage a company and even improve the performance of the company.

It's really not good to let her formulate the company's development strategy.

For example, during the collapse of Xiangjiang Real Estate, when Sun Congxuan was in the United States, he realized that the economic crisis in the United States might have an impact on the global economy, and it would also affect Xiangjiang.

So she reminded Feng Gaoyi and gave some suggestions.

However, Sun Congxuan did not expect that the situation would be so serious.

She hadn't thought about the implications of returning to negotiations at all.

Chen Huaiqing: "As for the clothing industry, what I know is wrong. I will use my experience of accompanying someone to buy clothes on the street and what I saw on the street."

Zhao Yitong frowned slightly, looking at Chen Huaiqing, buying clothes with someone?
She didn't remember that Chen Huaiqing accompanied her to go shopping and buy clothes.

Chen Huaiqing didn't notice Zhao Yitong's gaze, he was organizing his words: "Men, the number of clothes they buy in a year is very small. If you are men's clothing, you can't sell many clothes in a year."

With that said, Chen Huaiqing stood up and directly opened Yuan Shuna's closet: "My aunt usually doesn't dress up very much, and she doesn't go shopping to buy clothes too much. Look, my aunt's closet is still full."

"Sister Xuan, in the clothing market, women's clothing is the absolute leader. If you want to create your own brand, I think you should be a women's clothing brand."

"The name of your current company is quite suitable for making women's clothing."

"In addition to clothing, underwear, perfume, cosmetics, jewelry, etc. will be made in the future. Make a product matrix, as long as it is women's products, you will do it. For example, sanitary napkins are rare in China now. You It is entirely possible to import equipment from abroad and then produce it domestically.”

"I think you, Elaine Garments, are more focused on the domestic market."

"You should have seen it when you came back. Compared with Xiangjiang, domestic clothing is far behind in terms of fashion. But compared to when you left, did you find anything when you came back this time?"

Sun Congxuan: "Everyone's clothes look better."

When Sun Congxuan left Yuzhou, people on the street wore basically the same clothes, not exactly the same, but they were all similar.

But now?

The original color is still there, but it has become colorful.

"Now the domestic economy is in a process of rapid development. As people have money in their pockets, the previously suppressed desire for beauty will be released."

"When Xiangjiang clothes are in the mainland, they are fashionable and beautiful."

"So I think you can focus on the development of the brand in the Mainland."

"It is difficult for a new brand to gain a foothold in mature markets like Europe and the United States. Because they already have a lot of clothing brands."

Sun Congxuan nodded lightly. Yi Lian Garment itself did OEM processing, and many European and American brands did OEM OEM processing.

"The mainland market is different. Strictly speaking, there is no real fashion clothing brand."

"In the future, the brand of Elaine will be based in Huaguo and focus on the world."

Sun Congxuan: "Can you explain in detail?"

"It means that after you have the basic market of the Huaguo market, you can develop the overseas market. If the overseas market develops well, everyone will be happy. If the development is not good, with the basic market of the Huaguo market, life will be difficult." Being able to live well. This is called advancing and attacking, and retreating and defending."

(End of this chapter)